Staying Current in Digital Marketing!
Stay current with insights in the digital marketing world from our articles and latest interviews on our podcast!
Content Development for Clients in Financial Services
Watch a video version of this episode on YouTube. In this episode you will learn about: Introduction to Keynote Content. Jon’s career in the nonprofit sector. Why Jon decided to pursue writing as a full-time career. How to talk about what you do in a clear and...
Why Thought Leadership is a Must for 2023
3 Key Benefits Authority Building Brings to Your Marketing Strategy With the invention of the Internet, and then subsequently blogs and social media, anyone can post whatever they want for the world to view. But as content becomes more widely available, audiences have...
The Power of Storytelling
Watch a video version of this interview on YouTube. In this episode you will learn: Brief overview of Michael’s background. How Michael went from working in the marketing departments of large companies to becoming a marketing consultant. The industries that Michael...
Instagram is Beta Testing Group Profiles!
How it Can Help Build a Community Around Your Brand and Improve Your Marketing Efforts Instagram has been adding a ton of new features to their platform lately to improve engagement. They are also beta testing an exciting new feature that is giving...
What do Marketing and Music Have in Common?
Watch the video version of this interview on YouTube. In this eposode you will learn about: Mike’s beginnings in the marketing profession. Mike’s background in music. Transferable skills that Mike learned while working as a Director of Music at a local church. How...
Is Using Influencers Worth It?
The Pros and Cons of Influencer Marketing Plus How You Can Guarantee More Success As with any type of marketing, there are pros and cons to each, but you might be asking if it’s really worth the risk to use influencers to market your brand. We get it! It can feel...
2023 Marketing Trends: Where the Experts are Focusing Their Marketing Strategy
Join us on this bonus episode where marketing experts share where they are focusing their marketing strategy in 2023! Whether you're looking for inspiration, the latest trends in marketing, or just curious about what to be focusing your attention on, this roundup of...
How to Get The Most Out of Your Content by Repurposing It
In this episode you will learn about: How to best leverage all the content that you create. How to repurpose content for a variety of platforms and audiences. The steps that Jeff takes to repurpose content such as live shows and blog articles. The three Rs of...
Content Marketing and Sales
How to Create a Successful Content Marketing Campaign that Drives Sales and Boosts Your Business One thing is clear when it comes to sales: if you don’t tell people about your products or services, they aren’t going to make a purchase with your business. Content...
How to Approach Content Creation with Guest Brandon Birkmeyer
👉 Watch the video recording of this episode on YouTube. In this episode you will learn about: Brandon’s background and his experience working with both Fortune 500 brands and entrepreneurs. Why having a good reputation matters more than your resume. How to use content...