Staying Current in Digital Marketing!
Stay current with insights in the digital marketing world from our articles and latest interviews on our podcast!
Season 1, Episode 3 – Interview with Brian Summerall
Building Authority and Influence with the Help of Story We’ve been told time and time again that story is vital to success. But, what does that actually mean? Today, we have Brian Summerall here to help us understand how story can transform how you talk...
The Secret Ingredient to Thought Leadership
Are you an expert in your field? Do you have knowledge that you want to share with others?Do you want more, new people to perceive you as a thought leader?I recently wrote a book called We’re All Ears and when I wrote this book, I did a lot of research...
2018 Facebook Announcement: How to Respond To The Latest Facebook Algorithm Changes
https://youtu.be/xAkq5nftJu8 Facebook is at it again and this time the changes are expected to rock the way businesses have used Facebook. On January 11, 2018, Facebook made a formal announcement about changes that will be coming soon to the algorithm. After facing...
Geographic Targeting with Social Media Ads for Practices
Geotargeting For Your Practice: Get specific about who you are advertising to According to AdEspresso by Hootsuite, “geo-targeting is a way to restrict your ad audience to a certain geographic area.” It's “marketing to a set of specific users based on their...
Free Resources For Photos, Audio, or Video Files
Affordable, or Free, Resources for Photos, Audio, and Video Clips In today's world of social media, you HAVE to be creating your own content to get build any authority online. Social media is part of an intricate web of promoting traffic to websites, linking your...
How To Respond To Tragedies On Social Media
How To Respond On Social Media To Tragedies and Mass Shootings Got a case of the Mondays? Well, this week was a doozy after we all woke up shell-shocked at the mass shooting in Las Vegas. It’s horrible, and even as I write this, I know that the words are far, far...
Buyer Beware: Is it a good idea to buy followers on Facebook?
Should You Buy Cheap Likes on Facebook? Can we talk about the big elephant in the room here? If you’ve been around social media marketing at all for the last few years, you know that there are new strategies emerging every day about how to gain traction on social...
7 Questions To Decide If You Need Help With Social Media Marketing
How to know if you should DIY Social Media or Hire A Social Media Manager Do you ever wonder if you need help with social media marketing? Do you think you could do it yourself? Do you think you could hire your teenage child to do it for you? (We're partly kidding...
Bot Like A Boss
How To Use Chatbots In Social Media Strategy Chatbots are something you're just starting to hear about, but have been around for a while. They are a fun blend of artificial intelligence and social interaction, especially on social media. However, it can feel...
TC LinkedIn What’s Next Tips
Congrats! You're ready to dominate on LinkedIn and when you click "download" below you'll have your checklist of tasks to focus on as you use this amazing social media platform.