by Amy | Dec 13, 2022 | Blogging, Content Marketing, Marketing
How to Create a Successful Content Marketing Campaign that Drives Sales and Boosts Your Business One thing is clear when it comes to sales: if you don’t tell people about your products or services, they aren’t going to make a purchase with your business. Content...
by Amy | Oct 5, 2022 | Blogging, Content Marketing, Digital Communication, Marketing
Using Storytelling and Emotion to Reach Your Brand’s Marketing Goals There is a reason why stories like Harry Potter or the Da Vinci Code stick in our heads. That’s because effective stories spark the release of oxytocin in our brains and elicit emotional responses. ...
by Marketing | Jul 25, 2022 | Blogging, Content Marketing, Copywriting, Marketing
5 Reasons You Need a Blog as Part of Your Marketing Strategy You might think it’s a bit old school, but you shouldn’t overlook blogging as an important part of your marketing strategy. Many large brands utilize blogs as part of their content-marketing...
by Marketing | Jun 1, 2022 | Blogging, Content Marketing, SEO
Top 3 Best Practices for Stronger Organic Traffic Ranking in the top Google search results is incredibly important. If you aren’t on the first page, your website might as well be invisible. We know that getting seen in a crowded field is half of the marketing...
by Valerie Morris | Feb 20, 2019 | Blogging, Influencer, Marketing, Podcasts, We're All Ears Interviews
Pivoting Toward GreatnessWhatever the reason, when you pivot into something new, you need to build up authority in a strategic way. The world may know you for one topic of expertise, and now you need to be known for something new. How do you go about building that...
by Valerie Morris | Feb 15, 2019 | Blogging, Content Marketing, Copywriting, Data Driven Marketing, Marketing, SEO, Website Design
On-Page SEO Basic Strategies For Growing CompaniesFriends, your words matter. Not just because you have an important message to share, but because the words on the webpage have the power to help you rank well on search engines at the same time! Many people write...