by Valerie Morris | Jul 11, 2023 | Facebook Advertising, Influencer, Marketing, Social Media, Social Media Marketing, Social Media Strategy
How to Develop a Facebook Ad Strategy that Delivers a Better ROI Digital advertising is cheap compared to traditional advertising, but we know you still want to spend your hard earned dollars in a way that gets you the biggest return on investment (ROI) that you can...
by Valerie Morris | Jun 27, 2023 | Branding, Facebook Advertising, Influencer, Marketing, Social Media Marketing, Social Media Strategy
The Pros and Cons of Influencer Marketing and If It’s Right for Your Brand A lot of media attention falls on influencers. This attention is often negative in nature, looking at drama between online influencers or how some act entitled to receive free things. Despite...
by Amy | Oct 25, 2022 | Digital Communication, Facebook Advertising, LinkedIn, Marketing, Social Media, Social Media Marketing, Social Media Strategy
Why Short Form Video Must be a Part of Your Marketing Strategy If you aren’t in the short form video game on social media yet, you are missing out on reaching key audiences. This is because short form video ranks number one for lead generation and engagement. But...
by Valerie Morris | Aug 5, 2020 | Facebook Advertising, Social Media Marketing, Social Media Strategy
From Planning to Execution, These Tips will Help Make Your Holiday Social Media Ad Campaigns Succeed The holiday season is a time of huge revenue and a great time for running ads. However, if you don’t plan it right, your holiday social media ad campaigns will be a...
by Valerie Morris | Jan 25, 2020 | Dental Marketing, Facebook Advertising, Healthcare Marketing, Social Media Strategy
Dear Dentists, You’ve probably attended a few conferences or CE classes recently that told you something about why you need to be on social media. Some of you may have jumped on it, not fully knowing what you’re doing, but hey, they told you to, so you are doing it. ...
by Valerie Morris | Jan 25, 2020 | Content Marketing, Facebook Advertising, Social Media, Social Media Marketing, Social Media Strategy
Just because you CAN, Doesn’t Mean You Should. You know those phrases that stick with you forever? The phrase “just because I can, doesn’t mean I should” is one of those phrases and I knew as soon as I heard it that it’s one that would be a constant reminder to me. ...
