LinkedIn Paid Advertising Best Practices

by Amy | Feb 14, 2023 | Content Marketing, LinkedIn, Marketing

7 Key Elements of a Successful LinkedIn Advertising Campaign LinkedIn is a place for professionals to network and for B2B brands to get the word out about their offerings. This professional social space can help get the eyes of influential decision makers on your...

How to Get The Most Out of Your Content by Repurposing It

by Marketing | Dec 15, 2022 | Content Marketing, LinkedIn, Livestreaming, Marketing, Marketing Wins Podcast, Podcasts, Social Media, Social Media Marketing, Video

In this episode you will learn about:  How to best leverage all the content that you create.  How to repurpose content for a variety of platforms and audiences. The steps that Jeff takes to repurpose content such as live shows and blog articles. The three Rs of...

Short Form Video is the Key to Your Marketing Success

by Amy | Oct 25, 2022 | Digital Communication, Facebook Advertising, LinkedIn, Marketing, Social Media, Social Media Marketing, Social Media Strategy

Why Short Form Video Must be a Part of Your Marketing Strategy If you aren’t in the short form video game on social media yet, you are missing out on reaching key audiences. This is because short form video ranks number one for lead generation and engagement.  But...

What You Need To Know About Personal Brands with Bob Gentle

by Marketing | Oct 17, 2022 | Branding, Influencer, LinkedIn, Marketing, Marketing Wins Podcast

Watch a video version for this episode on YouTube. In this episode you will learn: What is personal branding. Personal branding for executives vs. entrepreneurs. How to become know for the right things. Understanding your zone of genius. How to stay top of mind with...

LinkedIn Organic Marketing Best Practices

by Marketing | Jun 15, 2022 | Branding, Content Marketing, LinkedIn, Social Media

How to Make the Most of Your LinkedIn Profile and Organic Posts   LinkedIn is a growing platform for professionals to network. This platform is a great place to not only establish yourself as a thought leader in your industry, but it is also a great platform for...

Personal Steps You Can Take To Grow Your Business’ Brand On Social Media

by Valerie Morris | Dec 1, 2020 | Branding, LinkedIn, Social Media, Social Media Strategy

Grow Your Business’ Brand On Social Media with the Help of Your Personal Profiles A few months ago, someone asked me for a “paint by numbers” guide to complementing our social media management work. I’d never heard anyone use that phrase before, but it made a...