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Marketing & Advertising for Dental Practices: An Overview of the Basics

by Valerie Morris | Jan 25, 2020 | Dental Marketing, Facebook Advertising, Healthcare Marketing, Social Media Strategy

Dear Dentists, You’ve probably attended a few conferences or CE classes recently that told you something about why you need to be on social media.  Some of you may have jumped on it, not fully knowing what you’re doing, but hey, they told you to, so you are doing it. ...

Geographic Targeting with Social Media Ads for Practices

by Valerie Morris | Dec 29, 2017 | Data Driven Marketing, Facebook Advertising, Healthcare Marketing

Geotargeting For Your Practice:  Get specific about who you are advertising to According to AdEspresso by Hootsuite, “geo-targeting is a way to restrict your ad audience to a certain geographic area.” It’s “marketing to a set of specific users based on their...

7 Questions To Decide If You Need Help With Social Media Marketing

by Valerie Morris | Sep 21, 2017 | Branding, Content Marketing, Data Driven Marketing, Digital Communication, Healthcare Marketing, Influencer, Marketing, PR and Marketing, Social Media, Social Media Marketing, Social Media Strategy, Stats

How to know if you should DIY Social Media or Hire A Social Media Manager Do you ever wonder if you need help with social media marketing? Do you think you could do it yourself? Do you think you could hire your teenage child to do it for you?  (We’re partly...

Embracing Live Video Is Not As Easy As You Think…

by Valerie Morris | Jan 23, 2017 | Blogging, Branding, Content Marketing, Copywriting, Digital Communication, Healthcare Marketing, Livestreaming, Marketing, PR and Marketing, Social Media, Social Media Marketing, Social Media Strategy, Video

Live Video Can Feel Scary But Live Video For Social Media Is Vital! What to do if you’re scared of live video… When I started my content calendar for 2017, one of my goals is to go live more often, but I had yet to do so until this morning.  I know video...

PSA | Do You Know If You’re Being Taken Advantage Of By Your Website Designer?

by Valerie Morris | Sep 21, 2016 | Healthcare Marketing, Values, Website Design

Website Tips By Denver-Based Healthcare Marketing Firm Dear Dentists, I work with a lot of you and I’ve come across a few things in the industry that worry me.  I pray you pay attention, because this could save you a lot of headaches, time, and money.  You’re busy...

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