Staying Current in Digital Marketing!
Stay current with insights in the digital marketing world from our articles and latest interviews on our podcast!
LinkedIn Organic Marketing Best Practices
How to Make the Most of Your LinkedIn Profile and Organic Posts LinkedIn is a growing platform for professionals to network. This platform is a great place to not only establish yourself as a thought leader in your industry, but it is also a great platform for...
More Than Just Baseball: How the Savannah Bananas are Informing my Approach to Content Marketing
Marketing Lessons Learned from the Savannah Bananas Confession: I Don't Like Baseball. It might sound crazy, but I'm just one of those people who doesn't love the sport. So, it might surprise you to hear that I flew to Savannah, GA and planned an entire trip around...
How to Improve Your SEO Game
Top 3 Best Practices for Stronger Organic Traffic Ranking in the top Google search results is incredibly important. If you aren’t on the first page, your website might as well be invisible. We know that getting seen in a crowded field is half of the marketing...
How to Achieve Marketing Wins in SaaS with Angus Robertson
In this episode you will learn about: The evolution of SaaS marketing How the pandemic has changed marketing operations How the pandemic has changed marketing strategy in tech The benefits of working with multiple clients as a fractional CMO How to…
Event Recap: You Are The Brand Live with Mike Kim
Mike Kim pulled together an all start lineup of speakers, but also attracted a high-caliber attendee list for his recent You Are The Brand Event in spring of 2022. This episode shares a few highlights from Valerie, as well as a few friends who were at…
Marketing Careers and Trends with Joseph Bojang
Topics discussed in this interview with Joseph Bojang How mastermind groups help people achieve their goals. Mistakes to avoid when you join a mastermind group. Are you ready to join a mastermind group? How to create successful advertising campaigns….
What is FOMO and How is it Used Effectively in Marketing
6 Techniques for Incorporating FOMO Into Your Digital Marketing Strategy If you’ve spent any time on social media, then you know what FOMO is, even if you don’t know what the acronym stands for. FOMO means “fear of missing out” and it’s a marketing strategy...
The Future of Twitter –
What will Twitter Look Like Under Elon Musk? Unless you’ve been living under a rock, you probably know that Elon Musk is buying Twitter. While he’s still months away from completing his purchase, having someone like Musk at the helm could mean possible changes...
Branding 101 with Philip VanDusen
Interview with Philip Van dusen from Verhaal Media focused on branding. Topics discussed: Brand lessons that Fortune 500 companies can learn from smaller companies and vice versa. Advice for new brands who are still developing their identity. The…
Social Media Marketing World 2022 Recap
If you’ve ever considered going to Social Media Marketing World, or you felt major FOMO because you couldn’t be there, I reached out to a few friends (new and old) who I saw at #smmw22 and asked them for their big takeaways. Each can give you some…